Global or International SEO (Search Engine Optimisation) is essentially, and ironically, not making your content and website appeal to a larger audience directly – but tailoring it for various smaller audiences. In marketing, this is often referred to as a localisation of your content and marketing efforts. If you […]
When it comes to twitter, people can be divided into three groups; those who use it constantly for work and pleasure because they enjoy it and get a lot from what it offers, (and who also give a lot by helping others) those who send out tweets for promotion, but don’t […]
You may have heard the phrase ‘content is king’ thrown around a bit in relation to SEO and digital marketing in the last year or two, but what exactly does this mean? And is it something you can use for your online marketing strategy? Yes! And depending on the region […]
As a translation agency, we’re always working with languages, which means we’re always thinking about communication – the very pin point of what marketing is. If you haven’t considered your ‘web strategy’ or online marketing strategy yet, maybe you haven’t even set up a Facebook page or begun investigating how […]
