Research and Markets has announced the addition of a new report entitled “Language Translation Software: Market Shares, Strategies, and Forecasts, Worldwide, 2014 to 2020 “. Smart phones are the latest market driver for software language translation and enterprises have to make websites user friendly in every locality. Globally integrated enterprises generally have […]
22,000 attendees, speakers and exhibitiors from all over the globe have gathered in the RDS for three jam packed days and many evening events this week, to talk all things web, tech and digital at the RDS for the Web Summit. Among them is translation software firm Smartling […]
Having your website professionally translated into multiple languages by a translation company is a great idea, however, it does of course entail costs you might not be ready for if you’re a small business, just starting out or only targeting a local area. If you’re aiming for a bigger, broader […]
The translation industry is becoming increasingly advanced both in technology and requirements and scope as our world becomes increasingly global and international communications become more common and more crucial to both businesses and the consumer. Translators and marketers alike need to stay up to date with the world-wide-web and where […]
Global or International SEO (Search Engine Optimisation) is essentially, and ironically, not making your content and website appeal to a larger audience directly – but tailoring it for various smaller audiences. In marketing, this is often referred to as a localisation of your content and marketing efforts. If you […]
Why online localisation is a little like the cakes at your local bakery! WHAT IS WEBSITE LOCALISATION? Website localisation (or localization) is a process whereby a website is built or adapted to suit a specific geographic area. If you think about this in real life terms with physical shops or […]
Twitter users inadvertently improve automated translations Just in time for the final stages of the world cup, some smart researches involved with machine translation work and research in relation to translation, came a with a novel way to improve their service through the wisdom of the crowd. Analysing tweets during early […]
When it comes to twitter, people can be divided into three groups; those who use it constantly for work and pleasure because they enjoy it and get a lot from what it offers, (and who also give a lot by helping others) those who send out tweets for promotion, but don’t […]
If you have on online business and you’ve been considering expansion into other markets, this could be the perfect year to start looking at Russian and French markets. Though frequently overlooked by UK and Irish businesses, Russia actually has the highest number of internet users in Europe. And according to one […]
One thing Google and other search engines need to know in order to show your content to Googlers and searchers, is What is Your Article About? In previous articles on content marketing and website localisation, we’ve looked at how using the right language, words and professional translation of content can […]
